Starbucks is Sticky

I've noticed a trend.

Starbucks always trends in Denver on Twitter:

Starbucks trending in Denver.

#UConn I get. NCAA champs.

#TheHobbit - it's promoted. So, that makes sense.

But Starbucks is "sticky," too.

Anyone know why?

A strategy, perhaps?

Is it good for the Seattle firm's business reputation?

Whatever the case, Starbucks "trending" is a trend.

Caffeinated social media at a Mile High.

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